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	<title>TCS Vision IT Informer</title>
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	<link>http://tcsvision.com/informit</link>
	<description>Your Technology and Innovation Partner</description>
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		<title>Installing Ad Hoc iPhone Apps</title>
		<link>http://tcsvision.com/informit/2010/02/23/installing-ad-hoc-iphone-apps/</link>
		<comments>http://tcsvision.com/informit/2010/02/23/installing-ad-hoc-iphone-apps/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 13:03:05 +0000</pubDate>
		<dc:creator>TCS Vision</dc:creator>
				<category><![CDATA[Our Products & Services]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[development]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[programming]]></category>
		<category><![CDATA[xcode]]></category>

		<guid isPermaLink="false">http://tcsvision.com/informit/?p=323</guid>
		<description><![CDATA[As your app progresses, you&#8217;ll probably want the chance to preview the app we&#8217;re building for you.  That&#8217;s where &#8220;ad hoc&#8221; apps come in.  Before your app is actually distributed and released to the iTunes store, we&#8217;ll send you a copy of your app in a ZIP file so you can install it on your [...]]]></description>
			<content:encoded><![CDATA[<p>As your app progresses, you&#8217;ll probably want the chance to preview the app we&#8217;re building for you.  That&#8217;s where &#8220;ad hoc&#8221; apps come in.  Before your app is actually distributed and released to the iTunes store, we&#8217;ll send you a copy of your app in a ZIP file so you can install it on your iPhone or iPod Touch.<span id="more-323"></span></p>
<h2>What is Ad Hoc Distribution?</h2>
<p>Ad Hoc Distribution allows you to try an application before it’s available in the iTunes App Store. This is how we distribute iPhone applications to beta customers.</p>
<p>These instructions assume you have a <tt>.zip</tt> file.</p>
<p>Developers, if you have any customers running Windows Vista, you’re better off distributing with an <tt>.ipa</tt> file, so that iTunes handles the unzipping.  To create a <tt>.ipa</tt>, move your <tt>AppName.app</tt> directory into a new directory called <tt>Payload</tt>, then zip the <tt>Payload</tt> folder and change the file extension to <tt>.ipa</tt>.</p>
<h2>What You’ll Need</h2>
<p>Before beginning the installation process you’ll need:</p>
<ul>
<li>The <tt>.zip</tt> file for the application (usually <tt>AppName.app.AdHoc.zip</tt>)</li>
<li>The <tt>.mobileprovision</tt> file for the application (usually <tt>Ad_Hoc_Distribution_Profile.mobileprovision</tt>)</li>
<li>Your Device: the iPhone or iPod Touch whose UDID you emailed us previously</li>
<li>The computer you normally sync with your Device</li>
</ul>
<p>We usually send the <tt>.zip</tt> and <tt>.mobileprovision</tt> files to you via email.</p>
<h2>Installing the Application &#8211; Windows XP</h2>
<ul>
<li>If you have the <tt>.zip</tt> and <tt>.mobileprovision</tt> files in an email, save them to a convenient location, such as your Desktop.</li>
<li>Drag-and-drop the <tt>.mobileprovision</tt> file onto <strong>Library</strong> → <strong>Applications</strong> in iTunes. On the Mac, you can just drag it to the iTunes icon in your dock.</li>
</ul>
<p style="text-align: center;"><img class="aligncenter" src="http://a.ifimg.com/images/howto/install-iphone-application-ad-hoc-distribution/winxp-itunes-add-mobileprovision-profile.01.png?1266898784" alt="Winxp-itunes-add-mobileprovision-profile" width="220" height="344" /></p>
<ul>
<li>Extract the <tt>.zip</tt> file. To do this, right-click the <tt>.zip</tt> file and select <strong>Extract All…</strong> . Step through the wizard and accept the defaults by clicking <strong>Next</strong>.<br />
<strong>WINDOWS VISTA USERS:</strong> The built-in “Extract All…” command corrupts the application so that it cannot be installed. You should try using a different zip program like WinZip or WinRar to extract the Zip file. Better yet, ask the application developer to send you the application as a <tt>.ipa</tt> file instead of a <tt>.zip</tt> file, then you don’t have to unzip it.</li>
</ul>
<p style="text-align: center;"><img class="aligncenter" src="http://a.ifimg.com/images/howto/install-iphone-application-ad-hoc-distribution/winxp-extract-all.01.png?1266898784" alt="Winxp-extract-all" width="191" height="290" /></p>
<ul>
<li>Find the <tt>.app</tt> folder (usually <tt>AppName.app</tt>).</li>
</ul>
<p style="text-align: center;"><img class="aligncenter" src="http://a.ifimg.com/images/howto/install-iphone-application-ad-hoc-distribution/winxp-app-folder.01.png?1266898784" alt="Winxp-app-folder" width="470" height="416" /></p>
<ul>
<li>Drag-and-drop the whole <tt>.app</tt> folder onto <strong>Library</strong> → <strong>Applications</strong> in iTunes. On the Mac, you can just drag it onto the iTunes icon in the dock.</li>
</ul>
<p style="text-align: center;"><img src="http://a.ifimg.com/images/howto/install-iphone-application-ad-hoc-distribution/winxp-itunes-add-app.01.png?1266898784" alt="Winxp-itunes-add-app" width="220" height="343" /></p>
<ul>
<li>Verify that the application shows up in <strong>Library</strong> → <strong>Applications</strong>. Note that it will not have its normal icon.</li>
</ul>
<p style="text-align: center;"><img class="aligncenter" src="http://a.ifimg.com/images/howto/install-iphone-application-ad-hoc-distribution/winxp-itunes-library-applications.01.png?1266898784" alt="Winxp-itunes-library-applications" width="468" height="344" /></p>
<ul>
<li>In iTunes, select your Device under <strong>Devices</strong>, choose the <strong>Application</strong> tab, and make sure that the new application is checked.</li>
</ul>
<p style="text-align: center;"><img class="aligncenter" src="http://a.ifimg.com/images/howto/install-iphone-application-ad-hoc-distribution/winxp-itunes-devices-iphone-applications.01.png?1266898784" alt="Winxp-itunes-devices-iphone-applications" width="700" height="288" /></p>
<ul>
<li>Sync your Device and try out the new app!</li>
</ul>



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		</item>
		<item>
		<title>Why Go Green? Now is the time!</title>
		<link>http://tcsvision.com/informit/2009/12/27/why-go-green-now-is-the-time/</link>
		<comments>http://tcsvision.com/informit/2009/12/27/why-go-green-now-is-the-time/#comments</comments>
		<pubDate>Mon, 28 Dec 2009 01:16:25 +0000</pubDate>
		<dc:creator>TCS Vision</dc:creator>
				<category><![CDATA[Remote Office]]></category>
		<category><![CDATA[Server Virtualization]]></category>
		<category><![CDATA[2x]]></category>
		<category><![CDATA[citrix]]></category>
		<category><![CDATA[green it]]></category>
		<category><![CDATA[virtualization]]></category>
		<category><![CDATA[vmware]]></category>
		<category><![CDATA[xen]]></category>

		<guid isPermaLink="false">http://tcsvision.com/informit/?p=320</guid>
		<description><![CDATA[
Take advantage of 2010 energy incentives and save thousands on your green IT project!
TCS Vision has been hard at work to make it easy for you to take advantage of huge incentives slated for 2010 that can save your company tens of thousands of dollars. There has never been a better time to GO GREEN [...]]]></description>
			<content:encoded><![CDATA[<h2><img class="alignnone" title="Energy Alert" src="http://www.tcsvision.com/images/promo20100101.jpg" alt="" width="420" height="105" /></h2>
<h2>Take advantage of 2010 energy incentives and save <strong>thousands</strong> on your green IT project!</h2>
<p>TCS Vision has been hard at work to make it easy for you to take advantage of <strong><span style="text-decoration: underline;">huge incentives slated for 2010 that can save your company tens of thousands of dollars</span></strong>. There has never been a better time to GO GREEN and save money on your data center operational costs. We are pleased to announce the following promotions available in January of 2010.</p>
<p>Learn more about these incentives today. <a href="mailto:sales@tcsvision.com?subject=2010%20Green%20IT%20Savings%20From%20TCS%20Vision">Contact us to register for a FREE lunch &amp; learn session where you&#8217;ll learn the details of these programs</a>. Lunch is on us!</p>
<p>TCS Vision, your technology and innovation partner, can offer $2,000 in incentives and up to $10,000 in incentives for qualifying thin-client consolidation projects**. That means there&#8217;s no better time to take control of your company, increase your bottom line, and increase your profitability. <a href="mailto:sales@tcsvision.com?subject=2010%20Green%20IT%20Savings%20From%20TCS%20Vision">Register for your FREE lunch &amp; learn to learn more</a>**.</p>
<address>*Certain other requirements apply. Please contact a TCS Vision Account Manager for full details. TCS Vision is not a tax consulting service and you should always consult your accounting firm before making any tax-related decision. All equipment and software must be purchased and installed before June 1, 2009. **Lunch &amp; Learn session is valid for up to five (5) team members.</address>



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		<title>Secure your Corporate Email with TCS Anti-Spam</title>
		<link>http://tcsvision.com/informit/2009/11/19/secure-your-corporate-email-with-tcs-anti-spam/</link>
		<comments>http://tcsvision.com/informit/2009/11/19/secure-your-corporate-email-with-tcs-anti-spam/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 18:01:48 +0000</pubDate>
		<dc:creator>TCS Vision</dc:creator>
				<category><![CDATA[Our Products & Services]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[phishing]]></category>
		<category><![CDATA[spam]]></category>
		<category><![CDATA[viruses]]></category>

		<guid isPermaLink="false">http://tcsvision.com/informit/?p=277</guid>
		<description><![CDATA[In today’s Corporate world,  email is definitely an essential business tool.  But with this corporate tool comes a threat to the security of your business.  E-mail can carry unwanted spam, pornographic material, viruses, and phishing attacks which can hinder your company&#8217;s productivity and put your organization at risk.
Now you can have secure email, message archiving [...]]]></description>
			<content:encoded><![CDATA[<p>In today’s Corporate world,  email is definitely an essential business tool.  But with this corporate tool comes a threat to the security of your business.  E-mail can carry unwanted spam, pornographic material, viruses, and phishing attacks which can hinder your company&#8217;s productivity and put your organization at risk.</p>
<p>Now you can have secure email, message archiving (for compliance and auditing), and protection <em>before </em>messages reach your inbox with TCS Anti-Spam.  You owe it to yourself and your business to protect and secure your email system.  TCS Anti-Spam offers you an affordable and effortless way to wipe out all message threats, spam, phishing, and viruses before they reach your network.</p>
<p><strong>Harb, Levy, &amp; Weiland, LLP &#8211; Accounting</strong></p>
<blockquote><p>&#8220;Within a blink of an eye we were no longer inundated with unreliable emails.&#8221;</p></blockquote>
<p><em>Corina Evans &#8211; Senior Network Administrator</em></p>
<p>TCS Anti-Spam quickly implements this web filtering service with no hardware or software to install.  Updates are always 100% free with no upgrade fees&#8230;ever.  Your business can keep its current email infrastructure and we will add email security and archiving services.  Your organization will be able to spend less money and time managing emails and focus more on the strategic activities that drive your business.  TCS Anti-Spam  also offers optional protection for off-network and remote users.</p>
<p><strong>WestaffHuman Resources</strong></p>
<blockquote><p>&#8220;… has made a big difference in enabling Westaff employees to get just the emails they need to do their jobs – and not the junk that distracts them from work and impacts productivity.&#8221;</p></blockquote>
<p><em>Rob Hutter &#8211; Systems Engineer II</em></p>
<p><strong>Image Makers Advertising</strong></p>
<blockquote><p>&#8220;It was like turning off the spigot&#8230;the spam just stopped!&#8221;</p></blockquote>
<p>With <strong>TCS Anti-Spam</strong> just leave the work to us and you will have the security of email content filtering, threat protection, and email archiving.  Take advantage of this offer and contact TCS Vision, LLC today at (877) 884-6827 and start putting this powerful email defense to good use!</p>



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		</item>
		<item>
		<title>Password Protection Keeps You Safe</title>
		<link>http://tcsvision.com/informit/2009/11/05/password-protection-keeps-you-safe/</link>
		<comments>http://tcsvision.com/informit/2009/11/05/password-protection-keeps-you-safe/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 23:09:24 +0000</pubDate>
		<dc:creator>clientservices</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[passwords]]></category>
		<category><![CDATA[Security]]></category>

		<guid isPermaLink="false">http://tcsvision.com/informit/?p=270</guid>
		<description><![CDATA[PROTECTING YOUR PRIVACY WITH A PERFECT PASSWORD
Security is very important to most people and when you are dealing with computers, on line accounts, and other electronic devices you want to make sure your information is safe and secure.  You can create that security by selecting a perfect password.  Despite the name, a password does not [...]]]></description>
			<content:encoded><![CDATA[<p><strong>PROTECTING YOUR PRIVACY WITH A PERFECT PASSWORD</strong></p>
<p>Security is very important to most people and when you are dealing with computers, on line accounts, and other electronic devices you want to make sure your information is safe and secure.  You can create that security by selecting a perfect password.  Despite the name, a password does not have to be an actual word.  When choosing a password be creative.  Make sure your password is easy to remember and hard for someone to guess.</p>
<p>Listed below are some do&#8217;s and don&#8217;ts for choosing a perfect password to protect your accounts:</p>
<p><strong>Choose a password that contains the following:</strong></p>
<ul>
<li>at least nine alphanumeric characters</li>
<li>a mix of uppercase and lowercase letters</li>
<li>include numbers and other special characters</li>
</ul>
<p><strong>Avoid passwords that include the following:</strong></p>
<ul>
<li>names of software, hardware, or computer companies</li>
<li>your company&#8217;s name and/or location</li>
<li>dictionary words or repeated letters or numbers</li>
<li>names of family members, pets, friends, or co-workers</li>
<li>your birthday, address, telephone number, or social security number</li>
</ul>
<p><strong>Guidelines to protect your password:</strong></p>
<ul>
<li>do not disclose your password to anyone</li>
<li>do not use the same password for multiple computers, PIN numbers, and/or bank accounts</li>
<li>never write your password down anywhere near your computer or desk</li>
<li>change your password frequently</li>
</ul>
<p><strong>Talk to experts at TCS Vision for assistance.</strong></p>
<p>Ultimately, choosing a complex password may seem like a hassle, but it will ensure that your accounts are protected.  To learn more about creating and using passwords to safeguard your accounts please contact the security experts at TCS Vision at 877-884-6827.</p>



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		<title>ESA Managed Care Program With AssetTraq</title>
		<link>http://tcsvision.com/informit/2009/10/06/esa-managed-services-program-with-assettraq/</link>
		<comments>http://tcsvision.com/informit/2009/10/06/esa-managed-services-program-with-assettraq/#comments</comments>
		<pubDate>Tue, 06 Oct 2009 17:06:24 +0000</pubDate>
		<dc:creator>TCS Vision</dc:creator>
				<category><![CDATA[Our Products & Services]]></category>
		<category><![CDATA[AssetTraq]]></category>
		<category><![CDATA[inventory]]></category>
		<category><![CDATA[managed services]]></category>

		<guid isPermaLink="false">http://tcsvision.com/informit/?p=241</guid>
		<description><![CDATA[TCS Vision is pleased to announce our ESA (Extended Services Agreement) Managed Care program for current ESA clients!
Current ESA clients already enjoy discounted hourly service rates, on-demand project and strategic planning &#38; consulting, discounts on hardware and software licensing, and the industry&#8217;s #1 service-level guarantee. We are extending our ESA program to include comprehensive managed [...]]]></description>
			<content:encoded><![CDATA[<p>TCS Vision is pleased to announce our ESA (Extended Services Agreement) Managed Care program for current ESA clients!</p>
<p>Current ESA clients already enjoy discounted hourly service rates, on-demand project and <a href="http://www.tcsvision.com/cms/strategic-planning.html">strategic planning &amp; consulting</a>, discounts on hardware and software licensing, and <a href="http://www.tcsvision.com/cms/tcs-guarantee.html">the industry&#8217;s #1 service-level guarantee</a>. We are extending our ESA program to include comprehensive managed services specifically tailored to our small- to mid-sized business clients.</p>
<p>Hours will be deducted from your existing ESA balance at a .75 rate for a 25% savings!</p>
<p>What is the ESA Managed Services program?</p>
<p>The Managed Care program is an optional enrollment program for current ESA clients extending your peace-of-mind, knowing that your support team is monitoring your servers and complete IT systems&#8217; health.</p>
<p>TCS Vision will schedule comprehensive monthly checks of:</p>
<ul>
<li>Backup systems disk integrity, logfiles, and more</li>
<li>Server logfiles, memory and disk utilization reports, and more</li>
<li>Workstations: ensure patch levels, service packs, anti-virus definitions, and more</li>
<li>Network Infrastructure: firewall logs, patches, and more</li>
<li>Anti-Virus Systems: definition updates, upgrades</li>
<li>Anti-Spam Systems: definitions, system upgrades, and RBL/OBL updates</li>
</ul>
<p>Optional Services:</p>
<p>Telephone System Verification: Many customers forget that telephone systems are IT too! We&#8217;ll dial into your known extensions and verify operations and options, on-hold and transfers to ensure you aren&#8217;t missing calls from your customers. Oftentimes, unknown phone system programming errors can be caught by a simple monthly check-up!</p>
<p>Not only will you get monthly health check-ups but you will automatically be enrolled in the TCS AssetTraq<sup>™</sup> program*. Upon enrollment, you will receive a comprehensive asset audit of:</p>
<ul>
<li>All network servers</li>
<li>All workstations</li>
<li>Installed software on servers and workstations</li>
<li>Boxed/OEM software on premises</li>
<li>Computer monitors and displays</li>
<li>Peripherals (printers, label printers, scanners, etc.)</li>
<li>Phone handsets and phone systems</li>
<li>Other/Miscellaneous hardware</li>
</ul>
<p>*The AssetTraq program includes scheduled bi-annual audits of all of the listed items following the initial audit.</p>
<p>The AssetTraq reports include hardware and software manufacturer, serial numbers, part numbers, contract/warranty expiration dates, and more. This will effectively organize your company&#8217;s IT assets for accounting, reporting, and insurance purposes!</p>
<p>Upon entry into the TCS Vision Managed Care program, your account manager will contact you to schedule an initial AssetTraq audit, 6-month AssetTraq audit, and your monthly Managed Care scheduled dates. <a href="http://www.tcsvision.com/cms/contactUs.html">Contact us to enroll today</a>!</p>



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		<title>Exchange 2003 IMAP with Entourage 2004</title>
		<link>http://tcsvision.com/informit/2009/09/02/exchange-2003-imap-with-entourage-2004/</link>
		<comments>http://tcsvision.com/informit/2009/09/02/exchange-2003-imap-with-entourage-2004/#comments</comments>
		<pubDate>Wed, 02 Sep 2009 17:18:53 +0000</pubDate>
		<dc:creator>TCS Vision</dc:creator>
				<category><![CDATA[Knowledgebase]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[entourage]]></category>
		<category><![CDATA[mac]]></category>

		<guid isPermaLink="false">http://tcsvision.com/informit/?p=237</guid>
		<description><![CDATA[There is a bug in Entourage 2004 whereby Exchange accounts with large mailbox sizes, attachments, etc. do not sync properly using the Exchange OWA DAV protocol (e.g. Webmail). Using IMAP is a viable workaround to this predicament.
If you are continually prompted for a password when connecting to Exchange server, you may need to enable UPN [...]]]></description>
			<content:encoded><![CDATA[<p>There is a bug in Entourage 2004 whereby Exchange accounts with large mailbox sizes, attachments, etc. do not sync properly using the Exchange OWA DAV protocol (e.g. Webmail). Using IMAP is a viable workaround to this predicament.</p>
<p>If you are continually prompted for a password when connecting to Exchange server, you may need to enable <a href="http://www.msexchange.org/tutorials/Dual-Pass-Through-Authentication-Exchange-2003-Front-EndBack-End.html">UPN authentication on your Exchange server</a>.</p>
<p>If this does not work for you, try to use the DOMAIN\username\alias format as the username instead of just the SAM account name.</p>



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		<title>2X Adds Missing Features To Windows Server 2008</title>
		<link>http://tcsvision.com/informit/2009/08/28/2x-adds-missing-features-to-windows-server-2008-2/</link>
		<comments>http://tcsvision.com/informit/2009/08/28/2x-adds-missing-features-to-windows-server-2008-2/#comments</comments>
		<pubDate>Fri, 28 Aug 2009 14:55:50 +0000</pubDate>
		<dc:creator>TCS Vision</dc:creator>
				<category><![CDATA[Remote Office]]></category>
		<category><![CDATA[2x]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[remote access]]></category>
		<category><![CDATA[server-based computing]]></category>

		<guid isPermaLink="false">http://tcsvision.com/informit/?p=234</guid>
		<description><![CDATA[The new 2X ApplicationServer 6.1 for Windows 2008 Terminal Server load balances and publishes
applications and desktops secure on to any Windows, Apple or Linux desktop.
Dallas/Irving, USA, 7. July 2008 Windows 2008 Server users can now run remote Windows applications and desktops seamlessly and secure on any Windows, Apple or Linux desktop. The new 2X ApplicationServer [...]]]></description>
			<content:encoded><![CDATA[<blockquote><p><em>The new 2X ApplicationServer 6.1 for Windows 2008 Terminal Server load balances and publishes<br />
applications and desktops secure on to any Windows, Apple or Linux desktop.</em></p></blockquote>
<p>Dallas/Irving, USA, 7. July 2008<strong> Windows 2008 Server users can now run remote Windows applications and desktops seamlessly and secure on any Windows, Apple or Linux desktop. The new 2X ApplicationServer for Windows 2008 Terminal Server is available for free at: <a href="http://www.2x.com/applicationserver/download.html ">http://www.2x.com/applicationserver/download.html <img title="More..." src="http://tcsvision.com/informit/wp-includes/js/tinymce/plugins/wordpress/img/trans.gif" alt="" /></a></strong></p>
<p><span id="more-234"></span>Up to now, Windows 2008 Terminal Server application and desktop publishing only ran on Vista clients. Server Based Computing software typically installs in mixed OS environments and therefore needs a client OS and hardware independent approach. However, with 2X ApplicationServer, any Windows application or desktop can be run via a secure SSL connection from a Windows 2008 Terminal Server on all Windows, Linux or Mac desktops using any LAN or Internet connection by installing the very light 2X Client.</p>
<p>&#8220;With the 2X ApplicationServer 6.1 for Windows 2008, we want to address all those companies that use Windows 2008 Terminal Server as part of their IT infrastructure and need to run applications and desktops remotely and securely on any machine. Now they can. 2X ApplicationServer load balances and publishes applications and desktops from Win 2008 Terminal Server to any location&#8221; said Nikolaos Makris, 2X CEO.</p>
<p><strong>About 2X ApplicationServer </strong></p>
<p>2X ApplicationServer tunnels any Windows application or desktop onto remote computers, including Mac and Linux desktops without the need to install the application or desktop onto each user&#8217;s machine. This saves significantly on administration and support.</p>
<p><strong>New features</strong></p>
<ul>
<li> Windows 2008 Server 32 / 64 Bit support</li>
<li>Access-Security by allowing to filter by MAC addresses</li>
<li>Delegation of administration rights</li>
<li>Improved Administration with 2X Log Viewer and 2X Monitor</li>
<li>Support for sorting and filtering in 2X Console</li>
<li>Improved 2X Universal Printing and management</li>
<li>Improved 2X Web Access Portal with: web client auto detection</li>
<li>Client Proxy Support</li>
</ul>
<p><strong>Register for your FREE demo today</strong></p>
<p>2X partner TCS Vision, LLC is offering a free demo environment to all interested clients. Contact your TCS Account Manager at <strong>(877) 884-6827</strong> today to test drive the power of 2X!</p>
<p>View screenshots of our 2X Webinar Series at <a href="http://www.tcsvision.com/2x/img0.html ">http://www.tcsvision.com/2x/img0.html </a></p>
<p><strong>About 2X </strong></p>
<p>2X Software Ltd &#8211; 2X is a company developing software for the booming server-based computing market. Thin client computing controls spiraling PC management costs, centralizes application and desktop management, improves security and performance and allows users to work remotely. The company&#8217;s product line includes: 2X ThinClientServer Enterprise and PXES editions, 2X LoadBalancer for Terminal Services/Citrix, 2X ApplicationServer for Windows Terminal Servicesand 2X TerminalServer for Linux. 2X is a privately held company with offices in the USA, UK, Germany, Japan, Cyprus and Malta. Its management team is backed by years of experience in developing and selling network infrastructure software. 2X is a Microsoft, IBM and RedHat partner. For more information visit: www.2x.com</p>
<p><em>All product and company names herein may be trademarks of their respective owners.</em></p>



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		<title>Pay-Per-Click Advertising Programs</title>
		<link>http://tcsvision.com/informit/2009/08/22/pay-per-click-advertising-programs/</link>
		<comments>http://tcsvision.com/informit/2009/08/22/pay-per-click-advertising-programs/#comments</comments>
		<pubDate>Sat, 22 Aug 2009 15:39:46 +0000</pubDate>
		<dc:creator>TCS Vision</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[ppc]]></category>

		<guid isPermaLink="false">http://tcsvision.com/informit/?p=159</guid>
		<description><![CDATA[Advertisers enjoy PPC advertising because it is simple, they have greater control over their ad campaign, and they receive better feedback on its performance. The growing importance of online marketing makes PPC an important arena for them to use and master.
If you&#8217;re not currently using pay per click campaigns, it is increasingly important to understand [...]]]></description>
			<content:encoded><![CDATA[<p>Advertisers enjoy PPC advertising because it is simple, they have greater control over their ad campaign, and they receive better feedback on its performance. The growing importance of online marketing makes PPC an important arena for them to use and master.<span id="more-159"></span></p>
<p>If you&#8217;re not currently using pay per click campaigns, it is increasingly important to understand them and have a strategy to optimize their performance. Large campaigns need to be well planned and managed. It looks simple but it&#8217;s easy to waste thousands of dollars. The beauty of PPC advertising is the speed at which you can reach your target market and the high quality of sales leads that can be generated. The downside is the price and the need for excellent conversion to sales. At $5.00 to $10.00 USD per click in many cases, you can run through your ad budget quickly.</p>
<p>The pay per click advertising programs with the greatest market reach are offered by Google and Yahoo. Google&#8217;s program called AdWords delivers targeted pay per click ads via its own search engine Web sites and a host of partner sites.</p>
<p>Yahoo purchased Overture Search in 2003 October and renamed it Yahoo Search Marketing, which has a selection of specialized Pay Per Click advertising programs. These major PPC advertising programs offer an astounding reach to highly targeted consumers. In contrast to organic search engine listings, PPC listings don&#8217;t require an extensive content development and link building campaign.</p>
<p>The key to effective PPC campaigns is in your keyword strategy and the quality of your visitor analytics. Many companies set up their PPC advertising campaigns without much planning. Campaigns need to be structured so that unproductive keywords can be filtered out and high performers improved upon.</p>
<p>On occasion, an advertiser will find themselves prohibited from bidding on a keyword phrases because their ad&#8217;s click through rate was so poor. You definitely want to avoid that problem. Popular keywords are associated with particular solutions in consumer&#8217;s minds. You&#8217;ll find you&#8217;re competing with companies that offer a more popular solution, so although your ad shows for that particular search phrase, it isn&#8217;t really what most people are looking for. This means your click through rate will be low and your ad will stop being shown. Your ad&#8217;s appearance is not a certainty when you&#8217;re trying to sell a specialized niche product under a general common search term. A sophisticated keyword and ad copy strategy will be needed.</p>
<p>To maximize your PPC advertising performance, you must bid on the right selected keyword phrases, write persuasive, moving ad copy, and have a well written page to have them click through to. If you know how to attract the prospect and deliver them seamlessly to a solution they need, you&#8217;ll be rewarded with a good sales rate. The number, style and type of words you can use in your ads is restricted so writing attractive, persuasive text ads is much harder than you&#8217;d expect.</p>
<p><strong>How Does PPC Work?</strong></p>
<p>Basically, you the advertiser pay a rate you specify for every visitor who clicks through from the search engine site (or their affiliates) to your web site. It&#8217;s simple and quick. Each unique keyword phrase (e.g. digital cameras) has its own bid price. You set the budget. With a credit card and a web site readied, you&#8217;re on your way to advertising on the web&#8217;s top sites in no time.</p>
<p>TCS Vision is a Google, Yahoo, and MSN PPC campaign planner and advertiser. To learn more about our PPC marketing strategies, call us at <strong>(877) 884-6827</strong> today.</p>



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		<title>Microsoft Sharepoint Case Study &#8211; Ziba Design</title>
		<link>http://tcsvision.com/informit/2009/08/10/microsoft-sharepoint-case-study-ziba-design/</link>
		<comments>http://tcsvision.com/informit/2009/08/10/microsoft-sharepoint-case-study-ziba-design/#comments</comments>
		<pubDate>Mon, 10 Aug 2009 13:00:22 +0000</pubDate>
		<dc:creator>TCS Vision</dc:creator>
				<category><![CDATA[Remote Office]]></category>
		<category><![CDATA[case study]]></category>
		<category><![CDATA[extranet]]></category>
		<category><![CDATA[sharepoint]]></category>

		<guid isPermaLink="false">http://tcsvision.com/informit/?p=156</guid>
		<description><![CDATA[Design Firm Improves Customer Relationships with New Extranet Solution
Ziba Design, an internationally recognized design consulting firm with five offices worldwide, wanted to create a customer extranet that would provide a superior user experience. The company relied on cumbersome file transfer protocol (FTP) sites and e-mail to share files with customers. Helped by Microsoft&#169; Gold Certified [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Design Firm Improves Customer Relationships with New Extranet Solution</strong></p>
<p>Ziba Design, an internationally recognized design consulting firm with five offices worldwide, wanted to create a customer extranet that would provide a superior user experience. The company relied on cumbersome file transfer protocol (FTP) sites and e-mail to share files with customers. Helped by Microsoft<sup>&copy;</sup> Gold Certified Partner Saltmine, Ziba is implementing an extranet based on Microsoft Office SharePoint Server 2007<sup>&copy;</sup>. The look and feel of the new extranet closely reflects the clean, innovative designs and ease of use of the products and experiences the company creates. Because of this, and the improved collaboration tools Office SharePoint Server 2007 delivers, the company anticipates that the new extranet will help improve customer relationships. Additionally, the new solution has cost Ziba considerably less than it would have spent on alternate solutions.</p>
<p><a href="http://www.microsoft.com/casestudies/Case_Study_Detail.aspx?CaseStudyID=200940">Read the full case study</a></p>



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		<title>Epic Hyperspace Deployment on Citrix MetaFrame</title>
		<link>http://tcsvision.com/informit/2009/08/09/epic-hyperspace-deployment-on-citrix-metaframe/</link>
		<comments>http://tcsvision.com/informit/2009/08/09/epic-hyperspace-deployment-on-citrix-metaframe/#comments</comments>
		<pubDate>Sun, 09 Aug 2009 16:31:33 +0000</pubDate>
		<dc:creator>TCS Vision</dc:creator>
				<category><![CDATA[Remote Office]]></category>
		<category><![CDATA[2x]]></category>
		<category><![CDATA[citrix]]></category>
		<category><![CDATA[epic hyperspace]]></category>
		<category><![CDATA[healthcare]]></category>
		<category><![CDATA[remote access]]></category>

		<guid isPermaLink="false">http://tcsvision.com/informit/?p=148</guid>
		<description><![CDATA[Epic Systems Corporation (Epic©) provides healthcare management software that integrates financial and clinical information across inpatient, ambulatory, and payer technology systems. Epic&#8217;s software offerings include scheduling and registration tools, billing and managed care administration applications, inpatient and outpatient core clinical systems, electronic medical records applications, and applications for managing hospital pharmacy, emergency, surgery, radiology, laboratory, [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.epicsystems.com/">Epic Systems Corporation</a> (Epic<sup>©</sup>) provides healthcare management software that integrates financial and clinical information across inpatient, ambulatory, and payer technology systems. Epic&#8217;s software offerings include scheduling and registration tools, billing and managed care administration applications, inpatient and outpatient core clinical systems, electronic medical records applications, and applications for managing hospital pharmacy, emergency, surgery, radiology, laboratory, and intensive care departments. The following is a Citrix Consulting whitepaper that outlines benefits of running the Epic Hyperspace<sup>©</sup> user interface through the Citrix Access Suite.</p>
<p><a href="http://tcsvision.com/informit/wp-content/uploads/2009/08/epicHyper_ctx.pdf">Download the Whitepaper</a> (application/pdf)</p>
<p>TCS Vision is a leading <a href="http://www.tcsvision.com/cms/remote-office.html">remote IT solutions</a> provider and is currently working with clients throughout southeastern Wisconsin to implement Epic Hyperspace solutions across <a href="http://www.citrix.com">Citrix</a> farms and the <a href="http://www.2x.com">2X Virtual Computing</a> platform. For more information, contact us at <strong>(877) 884-6827</strong>.</p>



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